If you've written a book, you may think its content will speak for you. But it's often quite the opposite in reality. Authors fortunate enough to work...
Have podcasts caught your ear as potential megaphones for your latest literary creation? The auditory leap from page to podcast could very well be the...
Merchandising may be making news these days as various online influencers try their hands at it. But sports teams, publishers, film/TV studios, and ot...
When you self-publish a book, following through with a book publicity campaign is important to help assure its success. PR programs get key messages t...